The Four Most Crucial Elements of Conducting Sales Territory Segmentation at Scale
نویسندگان
چکیده
منابع مشابه
COSTA: Contribution Optimizing Sales Territory Alignment
The alignment of sales territories has a considerable impact on profit and represents a major problem in salesforce management. Practitioners usually apply the balancing approach. This approach balances territories as well as possible with respect to one or more attributes such as potential or workload. Unfortunately, this approach does not necessarily guarantee maximizing profit contribution. ...
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ژورنال
عنوان ژورنال: Global Journal of Management and Business Research
سال: 2020
ISSN: 2249-4588,0975-5853
DOI: 10.34257/gjmbrevol20is3pg1